Fractional CMO Services

Get the Strategic Firepower of a CMO—Without Hiring One Full-Time

Not every IT company needs a full-time CMO.
But every growth-focused business needs CMO-level thinking.

That’s where we come in.

At Demanzo, our Fractional CMOs bring decades of experience in IT, SaaS, and B2B tech—without the overhead of a full-time executive. Whether you’re looking to scale your marketing, align teams, or launch a new product, our CMOs will step into your business like it’s their own.

What is a Fractional CMO?

A Fractional Chief Marketing Officer is a seasoned marketing leader who joins your team part-time or project-based to:

Think of it as senior marketing leadership on demand—without a long-term contract or full-time salary.

What Our Fractional CMOs Do for IT Companies

Marketing Strategy & Planning

Define clear marketing goals (MQLs, SQLs, CAC, ROI)
Build short and long-term roadmaps
Identify the right channels and tactics based on your buyer journey

Team & Agency Leadership

Manage internal marketers or agency partners
Set up processes, reporting systems, and dashboards
Bridge the gap between marketing and sales

Go-to-Market & Product Launches

Launch new services, product lines, or regions
Develop positioning and messaging that resonates with IT buyers
Align GTM strategy with revenue teams

Revenue-Focused Decision Making

Drive pipeline acceleration and demand generation
Optimize marketing performance and cost-efficiency
Monitor KPIs and translate data into decisions

Meet Your Fractional CMOs

Nidhish A

➤ 20+ Years in B2B IT Marketing. Managed Marketing teams @ Crayon Data, Global Analytics
➤ Specializes in SaaS growth, ABM, and GTM for early-stage tech startups
➤ My job is to turn your marketing from a cost center into a predictable growth engine

Jude F

➤ 20+ Years in B2B IT Marketing. Managed Marketing teams @ Oracle, Metricstream
➤ Loves diving into numbers and making data tell a story
➤ I step in where the chaos begins—bringing calm, clarity, and conversion.

Who Is This For?

Our Fractional CMO services are ideal if you:

Have a junior team that needs guidance

Are entering a new market or launching a new product

Want to stop wasting money on random tactics and start building a system that works

Ready to Plug a CMO Into Your Business?

Let’s talk. We’ll match you with the right expert to lead your strategy, build momentum, and grow your IT brand with confidence.