There are over 1000’s of businesses targeting the same keyword just like you to earn a spot in Google top 10. How would you compete against them?
Search Engine Optimization (SEO) for B2B companies both in product as well as services segment is very critical for the success of your business and can save tons of money spent in PPC campaigns. 95% of the users won’t get past the first page of Google search results so being in the top 10 search results in Google will improve your organic traffic and sales.
Demanzo helps B2B businesses to improve their organic traffic by improving the keyword positions. Our proven SEO methodology has helped companies to boost their keyword ranking and traffic.
How B2B SEO is different from B2B SEO?
We agree that at the end of the day, whether it’s B2B or B2C, you’re selling to a human and the primary objective is to create a sale but there are few differences in B2B SEO and B2C SEO. In B2C ecommerce, the goal will be to generate sale immediately but in B2B the first visit is more of an awareness creation. In a B2B sales cycle multiple people will be involved compared to a single person in B2C hence be found by the right people at the right time is highly critical for the success of the business. Since multiple people are involved it’s more likely that different search phrases will be used by the influencers to research the product. So it’s important to cover all the related keywords of a product covering both long tail and short tail keywords.
Why it’s important to choose an agency which understands the B2B marketing and sales cycle?
With our experience in providing solutions to technology companies we understand the process and cover all the related keywords which are required to generate awareness and generate leads for the product. Thinking from the user perspective helps us to understand all the related keywords they will use throughout the buying process. We ensure that your products not only just get found but get found throughout the buying cycle.
B2B users use keywords which might be
Getting found is first part of a problem the next step is to convert the user to a lead. With a strong conversion optimization technique you can easily improve your conversions.
Our highly qualified SEO team can help you to align your SEO strategy with your overall business objective. Our end to end service includes SEO strategy, keyword research, on page optimization, off page optimization, content creation, content marketing and conversion optimization. Our highly transparent SEO process will make sure that we follow white hat SEO methodologies at every step of optimization. Since we provide an end to end solution, you don’t need to hire other experts for conversion optimization or lead generation or any other process related to inbound marketing.
Analytics & Reporting
At every step of the SEO process we speak to you in the language you understand. All our analytics or monthly reports won’t be just a dump of numbers it will have meaningful insights driven from the data. This will make sure that we both are on the same page. Our dedicated client success manager will keep you posted in each step of the process. Our result oriented thinking help us to drive a very effective SEO process.
Would you like to improve your keyword ranking? Contact us for a free consultation.